Vol. 235 No. 7      One Dollar   Monday, December 1, 2008                  Breaking News and Commentary
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LOOK AND FEEL

Setting Up Your Own News Site  

So your dream is to head an international media conglomerate?  We probably can’t help you.  But we definitively can help if your micro enterprise, professional peer group, association or church is looking for a more effective way to communicate with various constituents and customers.

In that spirit, we’ve created a powerful, easy to use, and surprisingly inexpensive online publishing environment just for you.  In short order you could be set up with a web “newspaper” application that has:

an online content editor that lets you edit and upload  content as if you were typing into Word;

various integrated communications tools such as a forum, private messaging system and live chat;

an archive engine for fingertip article reference and retrieval; 

 site language translation tools; 

 a sophisticated newsletter broadcast system; 

 photo archive and gallery;

 a highly configurable and FREE newsfeed system;

 configurable and FREE stock tracking tools;

 an integrated reader comments and forum tool;

and a robust banner ad management system.

To that we’ve added everything you need to make launching a news outlet a cinch.  We also offer:

Setup and Hosting -- For a nominal setup charge of $200, we can give you a web hosting package for as little as $150 a year.

Editorial Services – At the end of the day, content is king.  This is the ultimate test for what makes a successful dynamic site and what keeps your readers coming back.

At the risk of restating the obvious, the tool itself makes it easy to produce your own.  As this is first and foremost a collaborate tool, the task of creating content is distributed.  Obviously, a group can paint a fence faster and with less effort than one.

But we recognize that the creative product of collaboration is often variable.  As such we provide a few alternatives.  We ensure production with supplemental content. 

First, the system comes with several modules, namely newsfeeds and stock tracking, that update themselves automatically by aggregating content freely available on the net.

But what really separates this system from the pack is our strategic partnership with United Press International.  Specifically for us and our customers, UPI has repackaged and repriced their award winning news content expressly tailored for the micro enterprise.

Lastly, and most importantly is our commitment to content quality.  We are the first to underscore that “every good writer needs an editor.”  For a nominal monthly fee we can provide editorial management services to you, as well.

Branding – We provide a newspaper template to start.  But we recognize that one size does not fit all.  The application is designed for maximum layout flexibility. The internal template management system allows for easy adaptation.  This system can adapt and align seamlessly with your brand in no time.  And again, if you’d like us to help you we are at your service.  For a nominal charge, we can have our design staff tailor a template to fit your specific needs directly and inexpensively.

Marketing – Certainly, we recognize that “build it they will come” is a total fallacy.  As the majority of our staff come from the marketing and communications discipline, we can help you fashion a strategy that helps you drive the right traffic your way.

Technical Support – Once you’re setup, you’re good to go.  But in the rare instance you need immediate personal assistance, we offer 24/7 phone support on a per call basis.

For more information on how we might specifically help you launch a news site for your organization, call us at 312.482.9229 today.

 

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NEWSFEEDS
Washington Times World
Mon, 01 Dec 2008 11:29

Internet:Business News
Mon, 01 Dec 2008 11:29
Why the founder of Mandriva Linux is back in the saddle at new open source startup that offers virtual desktops.
Mandrake Linux Founder Back, Virtually
Startup claims its service beats the pants off the competition.
MyCaption: 'Poor Man's'Mobile CRM
The head of HP Labs says the computing giant is investing in a number of advanced technologies and working with venture capitalists to assist startups.
HP Betting on Next Gen Info Management
With the Federal Reserve predicting no growth until 2010, investors saw little reason to hold stocks on Wednesday. Yahoo and chip stocks led the tech sector lower.
Stocks Plunge as Fed Lowers Growth Outlook
Chinese PC maker claims it can cut IT desktop costs nearly in half with latest thin client addition.
Lenovo Goes Thinner with Thinkpad Desktops

NYT Opinion
Mon, 01 Dec 2008 11:29
NYT >Opinion
The new director at the Metropolitan Museum of Art has a unique opportunity to shift the tone of a hostile debate: Who should own the treasures of antiquity?
Op-Ed Contributor: How Did That Vase Wind Up in the Metropolitan?
A collection of proverbs, saws and wisdom for this testing financial climate adapted from “The Circle of the Moral World”by Catwg The Wise.
Op-Art: A Stitch in Time
The new fear is that the terrorist attacks in Mumbai could unleash dangerous new furies between nuclear-armed India and Pakistan.
Editorial: The Horror in Mumbai
Gov. Janet Napolitano of Arizona would be a solid choice for homeland security secretary. She has a strong understanding of immigration and its political traps.
Editorial: A Cool Head on Immigration

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